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Welcome to Wholesale Diamonds Direct
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Our mission is to take the complexity out of buying diamonds

Large Diamond Specialists

Significant savings on 3ct +

Security Serivce

We use Brinks for Delivery

Wholesale Prices

All diamonds are below retail prices

Insured Freight

100% insured door to door

High-End Service

We provide an individualized service for large &/ high value investment grade diamonds which are scarce and highly sought after. This includes diamonds 10 carats or larger, Argyle Diamonds in all fancy colours - Red, Pink, Blue, Argyle Tender Diamonds of 1ct +, non Argyle Blue & Green diamonds, non Argyle Pink Diamonds as well as Yellow Diamonds and every other Fancy Coloured Diamond shade and tone in between. Very significant savings off retail prices can be achieved on these diamonds.

Historically specialising in larger diamonds - both white & Fancy Colours. 5 carat and above. Through our extensive networks and contacts, together with our years of experience in the industry we can offer prices for our diamonds which most of our competitors with shop fronts cannot.

We also have insight into what is getting cut and polished and sent to GIA/HRD/IGI and the like and we can give you the most up to date information on new stock. If you are looking for a High End Diamond we suggest you contact us at with your requirements and one of our team will reach out to you to discuss further.


How to use our Website

If you know what you are looking for either start with our ring builder, or if you are just looking for a diamond(s) use our Natural Diamonds or Lab Grown Diamonds search function.

If you don’t know what you are looking for you can use our quiz to assist you in narrowing down what you would prefer. Our quiz will ask you a series of questions and then return 3 options for you to choose form that may be suitable.

For information on the 4C’s please refer to out 4C’s page here complete with GIA educational material.